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Advertising and Marketing Tools for Newbies: Pull Up Stands

You might have heard of banner stands that are equipped with retracting mechanism for easier handling. They are called “retractable banner stands”. Thus, you can easily set this up or you can easily dismantle it, when you do not need it. There are a number of banner stand types - indoor or outdoor, rigid pole or tension pole stands - but with retractable stands, you can be able to invest more on the banner design itself. You can afford to spend more on graphics and animation, since you won’t have to concern yourself too much that they will be damaged in transit or in the process of setup or packing up.

Many of them use these stands as table top stands. Some also might use this for full size displays in large trade shows. The screen can reach up to 5 feet wide, with both sides able to accommodate graphics if desired. There is also a option for a 3 section pole, or a pole using a twist lock; both option allows the graphic to be only partially extended, if desired, for tabletop usage.

Though they seem to be very simple, these are versatile marketing aids. It is useful for all kinds of heavy duty applications. Larger bannerstands up to 5 or even 6 feet wide can be displayed.

Even the largest of these banner stands only weighs 10 lbs or so, allowing the smallest clients to carry them to shows. It is very simple to set up any retractable banner stand; all you need to do is position the pole, pull out the graphic from the base, and hook the graphic to the pole.

Prices for retractable banner stands are the lowest of almost any other marketing tool; they typically start at only a few hundred dollars. Since they can be used hundreds of times, this means they only cost $1 or so for every use!

The retractable banner stands are thus a very cheap and yet a highly effective visual aid to promote the company and to captivate the customer’s interest. It helps in increasing the visibility and boosts the brand value and the company’s reach among people. These are portable advertisements.

Marketing includes targeting of the potential customers, positioning your product in their minds to encourage them to buy, and delivering the value of your offering in order to keep them on as loyal customers. When a company adopts good and successful marketing strategies, it is sure to reach its desired goals in a shorter period of time. Before investing lots of hard-earned money in the next trade show, do yourself a favor and check out American Image Displays to discover numerous astonishing Trade Show Displays.